Promoting the CPH
Messaging the Key Benefits
As a partner looking to build interest and investment in the CPH certification, you will need tools and messaging to support this relationship. Below are talking points, messaging, collateral and videos to help you as an NBPHE Partner that frequently asked question, “Why should I earn the CPH credential?”
The NBPHE created these tools to make sure we are supporting you in providing accurate information to interested parties about the CPH. The following are a few suggestions on how to use and incorporate these tools:
- Distribute and keep stacks of collateral (brochures and/or flyers) in gathering areas and main offices including places like employee break rooms, Admissions, Dean’s, Director’s, Advisor’s, Faculty, and Student Lounges.
- Include CPH collateral and messaging in employee onboarding or student welcome/orientation bags
- Post the CPH poster in an elevator
- Add CPH messaging and collateral to employee training materials and personnel handbook
- Add CPH messaging and collateral to graduation materials and awards reception materials
Talking Points for Promoting the CPH
Below are several talking points you can share in their standalone form or add to your own student or employee collateral.
Why the CPH Matters
As public health organizations recover from unprecedented public health challenges, like the COVID-19 pandemic and the Mpox outbreak, the need to invest in the public health workforce is more critical than ever. Public health professionals are the backbone of our communities and empowering them with advanced skills and certification is a lasting investment for both employers and CPH Certificants alike. Earning the CPH credential helps public health professionals build confidence and gives them a sense of pride in their achievement and in their work. The Certified in Public Health (CPH) credential is the only credential of its kind for public health practitioners that demonstrates their well-rounded knowledge of core public health sciences and their commitment to continuing their expertise in the field through recertification.
Learn more about what others have to say about the CPH’s importance on our Partner Testimonials page.
Certify Your Commitment to Public Health
You embarked in the field of public health to make a difference in the lives of individuals and communities. As the field of public health grows and its mission becomes more defined, it is crucial for public health professionals to demonstrate their commitment to its evolution and the CPH is the next logical step in your professional development. By becoming certified you demonstrate your commitment to keep current on the science, adhere to the professional values and distinguish yourself from other public health professionals.
Once certified, Certificants are required to maintain the credential through recertification which ensures they stay current on best practices and continue to meet and maintain a professional standard. This continuous development benefits the individual and the organizations and communities they serve, fostering a stronger, more prepared public health workforce. Certification isn’t just a milestone – it’s a commitment to excellence.
Stay Ahead. Get Certified
The practice of public health is continuously changing as new scientific advancements and discoveries advance the field. Through the maintenance of the CPH credential through recertification, you are provided opportunities to stay abreast of the new developments in public health. The CPH sends a message to employees, colleagues, and the public that at any given time, you are prepared as a public health professional, and possess the skills required on the job.
Raise the Bar. Get Certified in Public Health
Increasing awareness about the importance of public health and public health professionals is fundamental for the forward progress of the field. The CPH demonstrates the certificants’ mastery in all five core competencies of public health, plus the additional cross-cutting competencies. Those who are certified raise the bar and enhance the public health profession. By elevating public health professionals to a high level of skill and competency, the health of our public and our world benefits greatly.
Why do Employers Care about the CPH?
“The Certification in Public Health certification fits with our organization's goal of promoting and supporting a strong, prepared, and motivated public health workforce for Colorado. The CPH certification exam covers the core public health services and capabilities provided by our public health system and, at the same time, provides individuals with an opportunity to grow professionally. – Pamela Gould, MPH, CPH, Colorado Office of Public Health Practice, Planning, and Local Partnerships
Grow in Your Career. Get Certified in Public Health.
Certification is an important tool to continue your professional growth. Earning the Certified in Public Health (CPH) credential is an investment in yourself and your career.
Show What You Know. Earn Your CPH!
The Certified in Public Health (CPH) credential is a great way to demonstrate your knowledge and skills across key public health topics. Studying for the exam will help you identify skills gaps and take advantage of opportunities to expand your knowledge of foundational public health topics.
Stay Prepared Through Certification
The COVID-19 pandemic and mpox outbreaks put public health front and center. It is important that public health practitioners are well-rounded and competent in the 10 public health domains so they are prepared to respond in a crisis. Getting certified ensures that you are ready to step up and support future public health emergencies.
Promotional Materials and Collateral
The Certified in Public Health (CPH) credential is the only credential of its kind for public health that demonstrates not only your knowledge of key public health sciences, but also your commitment to the field through continuing education focused on emerging and established public health issues. The CPH credential distinguishes you as a public health professional at the cutting edge of an ever-evolving field.
CPH Informational Presentation Slides
In-Person Presentations
NBPHE is available to present to your student body, alumni, faculty, and/or your personnel or public health members. We will conduct a 1-hour informational webinar, or in-person presentation, covering everything from determining eligibility, exam contents and study materials, exam dates and locations, along with what happens after you pass the exam, continuing education, and CPH recertification.